Oats is a fresh and young brand that aims to approach an healthy and sustainable lifestyle. It pretends to break rules and dismistify the idea of a simple porridge. Oats is about to change your idea of a light meal, giving you a flavored and innovative dish that looks and tastes like a glamorous risotto. Oats is perfect to enjoy at any meal of the day, at breakfast or even dinner, from sweet to salty, the client makes the rules. The visual identity was created to represent people who love to be healthy and eat with pleasure and fun, without sacrifice or boring diets. Oats is a new way of life and a new way of eating porridge.
- Category Branding
- Client Oats
- Year 2020
- Creative Direction Blau Creative Studio
- Design Maria Muñoz & Tiago Campos